Monday, 1 January 2018

Long Island Iced Tea Corp renamed itself to Long Blockchain – and its shares went bananas

Long Island Iced Tea Corp renamed itself to Long Blockchain – and its shares went bananas

This special edition of El Reg's Logowatch isn't strictly about logos, rather it's a rebrand, but since today is Friday and this news is – and this is a technical term here – batshit mad, we couldn't pass it up. Non-alcoholic beverage slinger Long Island Iced Tea Corp, which is publicly traded and wasn't performing particularly well financially, decided to rename itself this week to Long Blockchain – and its share price soared 289 per cent.
Read more: http://www.theregister.co.uk/2017/12/22/long_island_tea_blockchain/?source=Snapzu

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