Advertisers reconsider targeting millennials because they're broke

Although millennials, born between 1981 and 1996, now exceed baby boomers as the largest age cohort in the nation, advertisers are discovering they don't have the free-spending ability of boomers.
Read more: https://www.dailymail.co.uk/news/article-7137865/Advertisers-reconsidering-targeting-millennials-BROKE.html?source=Snapzu