The drink Brits go to bed with and Indians wake up with

"Comforting, warming, fortifying since 1906," is written on the promotional mug Horlicks launched in the UK last year. In Britain, the malted milk drink has long been linked to bedtime, a soothing aid to sleep. In India, it's an entirely different story. "Taller, stronger, sharper," is at the top of the Indian website, which has lots of photos of energetic schoolchildren leaping about.
Read more: http://www.bbc.com/news/business-39448013?source=Snapzu