Saturday, 12 January 2019

No, Apple's licensing of iTunes & AirPlay 2 isn't a 'strategy reversal' in any way

No, Apple's licensing of iTunes & AirPlay 2 isn't a 'strategy reversal' in any way

Apple stole the limelight at CES without even appearing as an exhibitor, thanks to a series of announcements from Samsung and a series of other television makers incorporating Apple's AirPlay 2 wireless streaming in their products, including LG, Sony and Vizio. This news was cynically portrayed as a "strategy reversal" and a new effort at "copying Microsoft" by the Wall Street Journal -- and out here in the real world, it is nothing of the sort.
Read more: https://appleinsider.com/articles/19/01/11/no-apples-licensing-of-itunes-airplay-2-isnt-a-strategy-reversal-in-any-way?source=Snapzu

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