Netflix Co-Founder’s Crazy Plan: Pay $10 a Month, Go to the Movies All You Want

As movie theaters struggle with tepid sales, Mitch Lowe has an extreme proposal for how to get more people into seats: Let them come to all the showings they want for about the price of a single ticket each month. Lowe, an early Netflix Inc. executive who now runs a startup called MoviePass, plans to drop the price of the company’s movie ticket subscriptions on Tuesday to $9.95. The fee will let customers get in to one showing every day at any theater in the U.S...
Read more: https://www.bloomberg.com/news/articles/2017-08-15/netflix-co-founder-s-crazy-plan-pay-10-a-month-go-to-the-movies-all-you-want?source=Snapzu