AT&T’s 5G E marketing ploy is turning out to be a disaster

AT&T may have just amicably settled a false advertising lawsuit with Sprint over its “5G Evolution” branding, but the company’s apparent marketing strategy here is proving to be a disaster. Rather than taking a victory lap for arriving at real 5G faster than its US competitors — AT&T’s actual 5G network currently supports more cities than Verizon’s — the company is still clinging to a meaningless, confusing logo it refuses to walk away from.
Read more: https://www.theverge.com/2019/4/22/18511741/att-5g-e-marketing-ploy-disaster-misleading-claims-lawsuit-confusion?source=Snapzu