Thursday 18 April 2019

Hulu’s price cut and Spotify tie-in suddenly make more sense

Hulu’s price cut and Spotify tie-in suddenly make more sense

Here’s an interesting tidbit from a recent New York Times story about the growing rivalry between Netflix and Hulu: The [ad-supported plan] is Hulu’s most lucrative business and points to future profits. Even though it charges $6, the service generates more than $15 in revenue per subscriber each month, because of the high-cost advertising sold against those customers, according to two people familiar with the business
Read more: https://www.fastcompany.com/90336359/hulus-price-cut-and-spotify-tie-in-suddenly-make-more-sense?source=Snapzu

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