Wednesday 20 March 2019

A month of coffee for $5? That’s Burger King’s plan to rule breakfast.

A month of coffee for $5? That’s Burger King’s plan to rule breakfast.

Burger King’s newest discount is quite a whopper. No, not that kind of Whopper. The kind that gets customers to walk in and smell the coffee. Burger King rolled out its own coffee subscription service: a cup a day for $5 a month. The chain is betting on the service to get early risers in the door — and away from other big names in the fast-food breakfast game.
Read more: https://www.washingtonpost.com/business/2019/03/19/month-coffee-thats-burger-kings-plan-rule-breakfast/?source=Snapzu

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