Most Amazon Brands Are Duds, Not Disrupters, Study Finds

The explosion of Amazon.com Inc.’s private-label products -- batteries, baby wipes, jeans, tortilla chips, sofas -- has prompted concern that the world’s biggest online retailer could use its clout to promote these house brands at the expense of merchants selling similar products on the web store.
Read more: https://www.bloomberg.com/news/articles/2019-03-18/most-amazon-brands-are-duds-not-disrupters-study-finds?srnd=technology-vp?source=Snapzu