PC industry takes on Apple with cringe-worthy “PC Does What?” ad campaign

You’ve got to feel for the PC. While there's no denying its practicality or gaming chops, ever since IBM dropped the first beige box of PC joy on the world over three decades ago, the PC has never really managed to be cool—and for the likes of Intel, Microsoft, HP, Dell, and Lenovo fighting against a declining market that's a problem.
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